Co-founder of 3Niner and M.H Toys Ltd innovative toy companies. 7 years of experience in inventing and developing toys and games for the global toy market. Highly efficient, methodical and innovative marketing and sales skills spanning 10 years of sales and marketing management in the telecommunications field and complex systems. Served as CEO of Maccabi Tel Aviv sport club and a handball coach. Former handball player and captain of the national handball team of Israel.